BusinessDNA® – Systematic Process and Digitalisation Management
BusinessDNA®, developed by Lean Digital, is a comprehensive platform for business process modelling, analysis, and management, built on the trusted 2c8 Modeling Tool & Apps. It empowers organizations to understand, improve, and digitalise their operations through a structured, data-driven methodology.
The system provides a unified environment where business processes are visualised, analysed, and continuously optimised. BusinessDNA® captures and preserves critical know-how — the knowledge that keeps operations running smoothly but is often held only by experienced employees. It also replaces complex written procedures with clear, interactive process maps, making process execution and compliance effortless.
With BusinessDNA® organisations gain:
BusinessDNA® transforms how companies manage, improve, and digitalise their business —
from process insight to execution
PRODUCTS
BusinessDNA® Modeling
Structured, visual, and actionable process modeling
Structure and tools to master your organisation’s processes from end to end.
CASE
- As organisations grow, essential process knowledge often remains undocumented — known only to experienced employees or managers.
- BusinessDNA® Modeling, powered by the 2c8 Modeling Tool & Apps and Lean Digital proven modeling methodology, transforms this hidden expertise into clear, connected visual models.
- It gives leaders and teams the tools to see, understand, and improve how their business really works.
PURPOSE
The purpose of BusinessDNA® Modeling is to give companies a systematic, scalable, and transparent way to: visualise how their organisation operates;
identify inefficiencies and bottlenecks;
align processes with strategic goals;
lay a solid foundation for digitalisation and automation.
DELIVERABLES
This approach turns process knowledge into a tangible and sustainable business asset — not just documentation, but an engine for continuous improvement.
- Process Architecture Design
develop a clear, interconnected overview of all business processes, roles, and information flows using the 2c8 Modeling Tool - Process Visualization & Mapping
Create visual, clickable, and hierarchical models that make complex workflows transparent and easy to understand - Modeling Methodology & Governance
Apply a consistent modeling methodology and governance framework to ensure accuracy, alignment, and long-term maintainability. - Process Relationships & Performance Indicators
Identify interconnections and define KPIs linked to each process to measure performance and monitor improvement. - Knowledge Repository & Standard Process Library
Build a living process library with standard templates, Lean tools, and business knowledge to support onboarding and audits - “As-Is” and “To-Be” Process Models
Document the current state of operations and design future-state models that outline the roadmap for improvement and digitalisation - Improvement & Digitalisation Insights
Analyse process efficiency to identify bottlenecks, redundancies, and automation opportunities, laying the foundation for BusinessDNA® Management and Cloud
RESULT
BusinessDNA® Modeling provides a clear and structured view of how your organisation operates.
By mapping, analysing, and standardising business processes with the 2c8 Modeling Tool and Lean Digital methodology, it transforms complex workflows into visual, connected, and actionable models — creating a solid foundation for improvement, management, and digitalisation.
BusinessDNA® Management
Manage, digitalise, and continuously improve your processes
From process documentation to performance-driven management
CASE
- After processes are modelled and visualised, the next challenge is to turn them into a functional management system.
- Organisations often struggle to use process maps for decision-making, improvement, and digitalisation.
- BusinessDNA® Management continues where BusinessDNA® Modeling ends — transforming documented processes into a living process and digitalisation management framework that connects strategy, people, and technology to deliver measurable results.
PURPOSE
The purpose of BusinessDNA® Management is to actively manage, analyse, digitalise, and continuously improve processes through a structured and data-driven approach.
DELIVERABLES
This approach integrates five interconnected pillars that together transform process documentation into measurable business performance
- Processes System Analysis
· Examine how systems, data, and workflows interact across the organisation to identify dependencies, inefficiencies, and integration gaps, building a solid analytical foundation for technology-driven optimisation.
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Processes Digitalisation
· Building on system analysis, define and implement technology improvements by identifying opportunities for automation, usage of AI and cybersecurity tools, systems integration, and process simplification
· Develop and execute a Digitalisation Roadmap aligned with strategic priorities and IT architecture.
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Processes Business Analysis (Lean → Value-Adding vs Waste)
· Evaluate process performance from a business and customer value perspective to quantify improvement potential, distinguish between value-adding and wasteful activities, and reveal opportunities to enhance productivity, quality, and service flow.
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Processes Lean Improvement
· Build on business analysis results to remove waste, reduce variation, and standardise best practices by applying Lean tools and mindset to business processes in a way that establish continuous improvement routines and empower teams to sustain measurable, long-term results.
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BusinessDNA® Management Framework
· Integrate all analytical and improvement results into a unified Business Management System (BMS) that connects processes, KPIs, roles, and leadership practices to enable real-time, data-driven decisions and sustainable operational excellence.
RESULT
With BusinessDNA® Management organisations move beyond static process documentation to achieve true operational excellence.
Processes become digital, lean, and performance-oriented, empowering leaders to make informed decisions,
reduce waste, and continuously improve efficiency and value creation.
The result is a transparent, agile, and data-driven organisation, where strategy, processes, and technology operate as one cohesive system.
BusinessDNA® Cloud
Visual. Logical. Readable. Clickable. Hierarchical
A single source of truth
CASE
- As organisations evolve, process documentation often becomes fragmented and static — stored in multiple systems and disconnected from daily operations. Teams struggle to find up-to-date information, understand responsibilities, or see how changes affect their work
- BusinessDNA® Cloud solves this challenge by providing a cloud-based process and decision management environment. It transforms process documentation into a living system that is accessible, navigable, and interactive for everyone in the organisation, ensuring that all processes, roles, and responsibilities remain visible, current, and connected
PURPOSE
The purpose of BusinessDNA® Cloud is to create an integrated and dynamic environment that connects process data, tracks organisational changes, and supports informed decision-making.
It enables leaders and teams to:
- Access and manage real-time process information from anywhere;
- Track process updates and understand their impact across roles and departments;
- Manage responsibilities, approvals, and governance in a unified platform;
- Integrate process models with daily operations, systems, and performance management.
DELIVERABLES
BusinessDNA® Cloud transforms static process documentation into a living, organisation-wide management portal — where everyone can find answers, understand their role, and act on the most current process information
- Interactive Business Process Portal - a single, cloud-based environment where all business processes are visual, logical, readable, clickable, and hierarchical, serving as the central source of truth for the organisation.
- Role-Based Navigation and Access - very employee from leadership to process owners and executors – can access relevant processes, roles, and responsibilities through intuitive views.
- Change and Impact Tracking - Built-in functionality to monitor process updates, identify which users, roles, or departments are affected, and communicate changes efficiently across the organisation
- Process-Linked Collaboration and Management Tools - integration with management meetings, ERP systems, and project environments to ensure that discussions, decisions, and process updates are connected in real time.
- Cross-System Data Integration - seamless connection with other business systems (e.g., document management, ERP, HR) to exchange process-related data and keep all systems synchronised
- Competence and Responsibility Mapping Tools - for analysing roles and competencies – identifying skill gaps, overlapping responsibilities, and training needs within process execution.
- Governance and Continuous Improvement Support - a management layer that supports process ownership, ISO-aligned compliance (ISO 9001, 27001 etc.), risk tracking, and improvement workflows directly in the Cloud environment.
RESULT
BusinessDNA® Cloud - transforms static process documentation into a living, organisation-wide management portal
Organisation gains a single, reliable environment where clarity meets collaboration— turning process knowledge into actionable insight.
Process Modeling and Management Service
Flexible, professional process modeling and management on demand
Expertise to visualize, analyze, and optimize workflows efficiently and effectively
CASE
- Many organizations recognize the importance of understanding and managing their business processes — whether to improve efficiency, support digital transformation, or ensure compliance. However, for many companies, the volume of process-related work is not large enough to justify hiring a dedicated process manager or analyst. As a result, process documentation, analysis, and improvement initiatives are often postponed or handled inconsistently.
- Our Process Modeling and Management service offers a flexible, on-demand solution that allows companies to benefit from professional process expertise without the need for a full-time internal resource. We help organizations visualize, analyze, and optimize their workflows efficiently and cost-effectively, ensuring continuous improvement and operational clarity.
PURPOSE
The purpose of this service is to provide professional process modeling and management support on demand, helping organizations to:
- Establish a clear understanding of how processes operate across departments Identify bottlenecks, redundancies, and improvement opportunities
- Ensure consistency and standardization of documented processes
- Support compliance, quality management, and audit readiness
- Enable future automation or digital transformation projects
- Build a sustainable process culture without the overhead of permanent staff
DELIVERABLES
All the deliverables of BusinessDNA® Modeling, BusinessDNA® Management and BusinessDNA® Cloud included, based on company’s needs and requirements
GEOGRAPHY
REFERENCES
TEAM Size: 350+
BUSINESS Area: passenger heavy rail transport
BusinessDNA products in use:
Modeling → Management → Cloud
BusinessDNA INITIAL implementation: 2022
Scope & Results : High-level business architecture framework defined, Single Safety Certification achieved due to clear process flows (SSC), creation of bases for ISO9001, ISO14001, ISO45001 and ECM certification, definition of client journey, definition of management processes
TEAM Size: 90
BUSINESS Area: Manufacture of prepared meals and dishes
BusinessDNA products in use:
Modeling → Management → Cloud
BusinessDNA INITIAL implementation: 2022
Scope & Results : High-level business architecture framework defined; digitalization roadmap (AS-IS processes, improvements in digitalization and automation); ERP implementation project management (system requirements, business requirements, TO-BE process modeling etc); IT structure and analysis (preparations for ISO27001)